ux laws

Introduction Ever found yourself furiously clicking through the final steps of an online checkout or obsessively completing your LinkedIn profile to reach that elusive "All-Star" status? Congratulations, you've been ensnared by the Goal Gradient Effect—a psychological phenomenon that fuels our drive as we inch closer

You're on a tight deadline, juggling multiple tasks, and you land on a website to find a crucial piece of information. But instead of clarity, you're met with a chaotic layout—labels are distant from their fields, buttons are scattered, and nothing seems to belong anywhere.

Ah, Hick’s Law. The golden rule of don’t make me think… too hard. If you’ve ever stared blankly at a Netflix screen trying to decide what to watch, you’ve felt Hick’s Law in action. This concept also relates to reducing cognitive load in UX design.

Imagine you’re on a website, trying to find a specific product. The navigation menu lists 20 categories, each with multiple subcategories. You feel overwhelmed, unsure where to click, and eventually give up. This scenario illustrates the cognitive overload that Miller’s Law aims to prevent. Understanding Miller’s Law

Imagine you're navigating an unfamiliar e-commerce website. The layout is chaotic: buttons vary in shape and color, product listings lack uniformity, and navigation elements are inconsistent. Frustrated, you abandon your cart and leave. This scenario underscores the importance of the Law of Similarity in UX design. Understanding the

Introduction Ever tried clicking a tiny button on a mobile app and ended up opening something else? That's Fitts's Law in action—or rather, inaction. This principle, introduced by psychologist Paul Fitts in 1954, states that the time to acquire a target is a function of